Blanca JUTI

Bio

An anthropologist by training, with a B.A., M.Phil. and Ph.D. from Cambridge University, Blanca has worked at L’Oréal as Chief Corporate Affairs & Engagement Officer since 2021. With a strong track-record in marketing, brand-building, sustainability and storytelling, Blanca is a purpose-driven leader who strongly believes that business can and should have a positive impact on society. As the world’s leading beauty company and the 4th largest advertiser worldwide, L’Oréal’s mission is to create beauty that is inclusive, generous, and responsible. As an active member of the group’s Board of Diversity, Equity and Inclusion, Blanca works with teams from across our organization to bring this vision to life. Blanca has a truly international profile: A joint Mexican-Finnish national, she speaks multiple languages, has leadership experience in emerging markets and has lived and worked in six different countries around the world. She is also the author of two books, ‘Game Changer: How to make an impact in a fast-moving world’ and ‘Honest. Finnish. Magic.’.